and create sustainable added value for aviation and travel retail sectors.

brands demanded so much that the singers.Photo: FBNV From an industry perspective.

Insiders clarify that phrases like million-dollar fees may sound straightforward.Vietnamese artists often rely on brand sponsorships rather than direct sales of their products because audiences arent willing to spend money.the management team of a popular female singer typically costs around $4.

and food are also factored in.most singers have found it nearly impossible to secure sponsorship deals.

unwilling to compromise on artistic standards.

One singer spent hundreds of thousands on designer outfits.VDCA recommended maintaining a 5% VAT rate for cultural activities.

in the case of digital products.VDCA proposed that the Ministry of Finance should consider specifying that the 0% VAT rate does not apply to digital content services (such as entertainment.

consumers are often viewers (who do not pay).Digital services are already subject to double taxation.